Business leaders are aligned around the fact that building innovation culture should be one of the areas of focus going forward, but they don’t seem to be aligned on what it actually is or how to build one. In this week’s episode, we’ll hear the answers from the expert with the proven track record of implementing innovation strategies for large organizations. Maria Paola Oliveira, Chief Innovation Officer, MENA at EY, has over 10 years of experience in the field of innovation and she is sharing it with us!Key elements of establishing #thecultureofinnovation? How does innovation determine which businesses will thrive and which will not survive? How to get the most out of corporation and startup symbiosis?