Listen to this interview to learn: How business is being transformed by mobile technology and access. Why a mobile app is not a strategy! What companies like Best Buy, Macy's, and Apple are doing to engage with the mobile customer. What Lowe's did to build a competitive advantage through buying iPhones for each employee and getting suppliers to change their box coding. What small business owners can do with QR codes to bond with customers through mobile technology. Chuck Martin talks with Bill Ringle about how companies are using mobile technology to accelerate growth and outmaneuver competition.