Successful Stylist Academy

Building Trust As A Hairstylist: Responding To Retail Rejections


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In this episode, Successful Stylist Academy's founder, Ambrosia Carey delves into the communication aspect of being a hair stylist. Ambrosia breaks down the art of building trust with your clients and navigating those awkward moments when a client says no to your retail suggestions. For future topics or questions to our coaches, leave it in a review & we will include your comment in a future episode!

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Key Take-aways:

1. Establish Open Communication: Engage in active listening to understand your clients' needs, preferences, and hair goals. This makes educating our clients easier.

2. Provide Expert Advice: Offer professional guidance and recommendations based on your expertise and understanding of their hair type, texture, and lifestyle. Personalized recommendations, problem-solution, product experience, maintenance and longevity.

3. Respect Their Choices: Respect clients' decisions even if they decline your recommended products or services. Make note of your recommendation and let them know you’ll revisit at another time.

4. Offer Alternatives: If a client declines a product or service, suggest alternative options that may better suit their needs or budget. Help through process of elimination.

5. Personalize the Experience: Tailor your recommendations and interactions to each client's unique personality and preferences: smell, feel, hold, upkeep, application.

6. Maintain Consistency: Focus on consistent high-quality services, this builds trust over time through repeat interactions.

7. Address Concerns Proactively: Anticipate potential concerns and address them before they arise. Explain how product diversion or gray marketed items work.

8. Embrace Education: Continuously educate yourself about the latest trends, techniques, and products you carry. Start out with 3 hero products and keep adding on.

9. Demonstrate Transparency: Be transparent about product ingredients, answering clients' questions honestly and providing clear support for your recommendations. Heat protectant.

10. Follow up with your recommendation after the appointment.

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Successful Stylist AcademyBy Ambrosia Carey