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Building Trust: How much transparency is too much transparency?
How much does your audience know about you? How much should they know about you? In this episode, Rey and Steph discuss a listener’s experience of discovering a science influencer’s PR strategy and how that connects with a new paper on trust in science: "Lying Increases Trust in Science."
Learn more about Rey and Steph at:
http://scicommhotline.com
Message your hot takes to [email protected]
Find the paper we discuss, “Lying increases trust in science,” here:
https://link.springer.com/article/10.1007/s11186-025-09635-1
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By Reyhaneh Maktoufi and Stephanie CastilloHow much does your audience know about you? How much should they know about you? In this episode, Rey and Steph discuss a listener’s experience of discovering a science influencer’s PR strategy and how that connects with a new paper on trust in science: "Lying Increases Trust in Science."
Learn more about Rey and Steph at:
http://scicommhotline.com
Message your hot takes to [email protected]
Find the paper we discuss, “Lying increases trust in science,” here:
https://link.springer.com/article/10.1007/s11186-025-09635-1