Shaheen Samavati recently spoke with Barcelona-based Jordanna Ber, head of localization at Rover, the world’s largest marketplace of pet sitters and dog owners. Jordanna joined the company just before it acquired DogBuddy in 2018, and headed the team that localized and launched the product in Europe. Jordanna, who’s originally from Canada, discussed how she landed her dream job, how localizing content across continents can be tricky but rewarding, and why embracing data is integral to success.