ChangeMaker Leader Podcast

Building Two Businesses and a 25-Year Marriage: The Power Couple Behind Award-Winning PR and Design


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Join us for an inspiring conversation with Patrick McCaully of PointMan! News Creation and Rachel Ott of Varger Girl Design—a husband-and-wife duo who've successfully built thriving businesses while sharing both a workspace and a marriage for over 25 years.

In this masterclass on business, creativity, and life, Rachel and Patrick share their journey from having zero business experience to becoming award-winning entrepreneurs. They open up about the early challenges—from quitting steady jobs to navigating financial stress—and the major world events (9/11, SARS, power outages) that tested their resolve.

In this episode, you'll discover:

  • How humour and boldness can transform your PR strategy
  • Why "audacity trumps authenticity" in today's media landscape
  • The real impact of AI on earned media and graphic design
  • Behind-the-scenes stories of award-winning campaigns (including the "Post-Pandemic Primer")
  • Honest advice about working with your spouse—including why separate workspaces matter
  • Why sales skills are essential for every entrepreneur and social impact leader


Whether you're building a business, navigating a professional partnership with a loved one, or looking to stand out in a crowded market, this episode offers practical wisdom from two entrepreneurs who've mastered the art of collaboration, creativity, and resilience.

Connect with our guests:

  • Rachel Ott:Varga Girl Design
  • Patrick McCaully: Pointman News Creation


Support this podcast at — https://redcircle.com/the-changemaker-collective-podcast-for-future-ready-leaders/exclusive-content
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ChangeMaker Leader PodcastBy Leigh Mitchell

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