GTM Snacks

Building Unstoppable Pipeline Through Community Trust In 2025 [with Max Altschuler]


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From building Sales Hacker from scratch to raising $54 million for his Go To Market Fund backed by 300+ operators from AWS, OpenAI, and Snowflake – Max Altshuler has mastered the art of seeing what others miss.


In this riveting conversation, the three-time bestselling author and accidental VC reveals why community isn't just a buzzword – it's the backbone of modern B2B pipeline generation. As the architect behind multiple industry-defining communities, Max unpacks why traditional outreach is failing and how trust-based strategies are creating the next generation of market leaders.


Discover:


  • Why community has become the ultimate competitive advantage in the "great ignore" era
  • The counterintuitive approach that turned Sales Hacker into an acquisition target
  • How top operators use communities like GTM Fund and Pavilion to make career-defining decisions
  • The strategic shift happening as budgets move from headcount to AI agents


This episode is just perfect for founders seeking their first customers, GTM leaders drowning in noise, or operators looking to leverage community as a pipeline engine. The conversation delivers actionable insights from someone who's been building the future of B2B for over a decade.


☑️Get started with Centralize: https://andrewcmcguire.com/recommends/centralize/ 

☑️ Follow Max on LinkedIn: https://www.linkedin.com/in/maxaltschuler/ 


More from Andrew McGuire:


✅ Website: https://andrewcmcguire.com/ 

✅ Subscribe: https://andrewcmcguire.com/newsletter/ 

✅ Partner with Andrew: [email protected] 

✅ LinkedIn: www.linkedin.com/in/amcguire 

✅ YouTube: https://www.youtube.com/@andrewcmcguire 

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GTM SnacksBy Andrew McGuire