In this episode of Within Reach, we sit down with Jonah Bonn, founder of First Bay Properties, to uncover the journey from a grassroots start to building a thriving commercial real estate business. Jonah shares insights on market trends, investment strategies, and the keys to successful property management. With a focus on multi-tenant industrial and retail assets, he explains how patience, planning, and problem-solving have been crucial in shaping his success. If you’re looking to break into commercial real estate or refine your investment approach, this episode is packed with valuable lessons.

Timestamps:

[00:00] Introduction to Within Reach

[01:00] Meet Jonah Bonn & First Bay Properties

[03:00] Jonah’s unconventional entry into real estate

[06:00] The first big investment & the leap into industrial assets

[08:30] Why Atlantic Canada? Spotting opportunities in secondary markets

[11:00] Challenges of multi-tenant property management

[14:00] The importance of having a long-term investment strategy

[17:00] Trends in industrial & retail real estate

[20:30] Leveraging technology for efficient property management

[23:00] Lessons from managing a private mortgage fund

[27:00] The importance of tenant relations & ethical business practices

[30:00] Jonah’s advice for aspiring real estate investors

[32:00] Closing thoughts & how to connect with Jonah

Key Takeaways:

1. Start Small, Think Big – Jonah’s success came from calculated, patient growth.
2. The “Ugly is Beautiful” Approach – Industrial properties and unanchored retail centers can offer strong investment opportunities.
3. Relationships Matter – Building trust with tenants and investors is just as important as acquiring assets.
4. Technology Enhances Efficiency – Using tools like Yardy and MRI Angus helps streamline operations.
5. Long-Term Vision is Key – Real estate isn’t about quick flips; sustainable success requires a 5–10 year outlook.

Notable Quotes:

“Start with a plan, stay focused, and be patient. That’s how you turn real estate into a long-term success.” Jonah Bonn

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Giuliana Pallotta, Broker

Coldwell Banker Ronan Realty, Brokerage

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And just a quick reminder, the content provided in this podcast is for entertainment purposes only. We are not offering professional, real estate, legal, or financial advice, and we recommend consulting with the appropriate experts before making any real estate decisions. Neither the host nor the guests or production company are liable for any actions taken based on this podcast.