In this episode of Built by Humans, Zhenya Rozinskiy talks with Dr. Brianna Rhue, optometrist, Co-Founder and CEO of Dr. Contact Lens, and Co-Founder of TechifEYE.

With her unique view, they discussed how values drive culture, accountability, and decision-making, whether the team is in the same building or spread across countries.

They talk about:

• Why leaders fail when they don’t set clear values
• How values shape accountability in both clinics and SaaS teams
• What happens when teams don’t know what “good work” looks like
• Why consistency matters more than goals
• How value-driven hiring beats experience-driven hiring
• Why many medical offices fall behind on tech and process
• How delegation and personal clarity free leaders to actually lead

A direct conversation about how values guide teams, behavior, and culture in two completely different industries.

🔗 Connect with the guests:
• Zhenya Rozinskiy: https://www.linkedin.com/in/rozinskiy/
• Brianna Rhue: https://www.linkedin.com/in/briannarhue/

🌐 Learn more about Mirigos:
https://mirigos.com
[email protected]