Imperfectly Impactful with Cat Roten

Burning It Down to Build Something New & You with Joni Cesario

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There are seasons when life invites you into a deeper version of yourself, usually through discomfort, loss, or the unraveling of what once made sense.

In this episode, I sit down with my friend Joni Cesario, someone whose past few months have been marked by bold decisions, closed doors, and a vision so big she had to burn down almost everything that wasn’t supporting it. What she shares is not polished. It’s not tied up with a bow. It’s the real, in-process story of walking away from a business, releasing relationships, grieving identity, and choosing to trust the unknown anyway.

Inside the episode, we explore:

  • What happens internally when you let go of a business, a relationship, and an identity all at once.
    • How grief shows up during big transitions and why it’s actually a sign of expansion.
      • What it looks like to build a long-term vision from a place of embodiment, not urgency.
        • The early whisper of an emotionally adaptive AI tool she’s creating—born directly from her lived experience.

          • Sometimes the bravest thing we can do is create space before we know what will fill it.

           

          Resources:

          Connect with Joni- IG @withjoni

          Join our Weekly Email Insider!

          Connect on Instagram – @cat.roten

          Prefer Video?- Checkout our Youtube channel.

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          Imperfectly Impactful with Cat RotenBy Catherine Roten