On this episode we will be exploring Loreal, one of the biggest makeup and cosmetic brands in the world. I will take you through the evolution of Loreal, its expansion and the variety of products that they provide. I will also look into marketing and advertising strategies of loreal which have contributed to its success. Sources: https://www.loreal.com/en/group/culture-and-heritage/l-oreal-history/

https://www.companieshistory.com/loreal-group/