Plurawl

Business Culture with Iván Markman


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Iván Markman, Chief Business Officer at Yahoo, oversees the unit’s B2B business. He leads the unit’s efforts to create more meaningful and valuable relationships between consumers, publishers, and marketers. Iván brings over 20 years of strategic and operational experience in Ad & Marketing technology, and a strong passion for transforming businesses.


In addition to his executive leadership role at Yahoo, Ivan also holds Board of Director positions with DPAA, the leading global trade marketing association connecting digital out-of-home media with the advertising community, and Alliance for SoCal Innovation, a non-profit organization that supports the growth and development of SoCal innovation ecosystem leaders and stakeholders.

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