Executives at the Edge

Business-Driven Automation: Don’t Boil the Ocean


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Netcracker Technology’s Senior Vice President, Strategy, Ari Banerjee, shares how automation is becoming increasingly important in the telecommunications industry given its tremendous business benefits; however, implementing automation end-to-end can be daunting. Fortunately, it’s not an all-or-nothing proposition. How can organizations ease into automation?

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In this Executives at the Edge episode, host Pascal Menezes explores these topics and more with Ari Banerjee of Netcracker Technology:

  • Why is automation becoming increasingly important in telecoms?
  • How can organizations maximize the benefits of automating?
  • What steps will ensure seamless integration with existing systems?
  • How does automation solve the complexities of working with multiple partners?
  • What does it take to ensure that automation is secure?
  • About Our Guest

    Ari Banerjee, Senior Vice President Strategy, Netcracker Technology

    Ari Banerjee works for Netcracker as Senior Vice President of Strategy, responsible for the company’s strategic direction and enabling it to address changing market and technology opportunities. He is responsible for all aspects of Netcracker’s strategic initiatives across its portfolio of software solutions, including customer, product and technology management, market direction and corporate communications.


    Ari interfaces with CTOs and CIOs at customers and prospects to ensure the alignment of technology, products and services while providing strategic input to the CTO office, product management and R&D teams. In his role, Ari collaborates with industry organizations, standards bodies, media and analysts and is responsible for running marketing and strategic partner programs for Netcracker.

    Executives at the Edge podcast is brought to you by Mplify, a global alliance of network, cloud, cybersecurity, and enterprise organizations working together to accelerate the AI-powered digital economy through standardization, automation, certification, and collaboration.

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    The post Business-Driven Automation: Don’t Boil the Ocean appeared first on Mplify.

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