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Business Leaders Upping Social Media Budgets In The New Year
According to a recent report by Sprout Social and Harris Insights And Analytics, 96% of business leaders agree that investing in social media marketing is crucial for success. Even more impressive, nearly half of these leaders plan to increase their social media marketing budget by at least 50% over the next 3 years! 🌟
Here are 3 key takeaways from this research:
1️⃣ Social media is no longer just a trend; it's now an essential part of business strategy. With the ever-evolving digital landscape, it's crucial to stay ahead and adapt to new platforms, changes, and policies. By investing in social media, companies can remain agile and effectively engage with their audience.
2️⃣ Hiring a social media expert who understands both the culture and business aspect is paramount. While relying on a teenager might sound tempting, a knowledgeable professional will ensure your social media presence aligns with your brand values and goals. They can navigate the complexities of the platforms and create engaging content that resonates with your target audience.
3️⃣ Investing in tools like Canva or Sprout Social can provide a significant boost in social media productivity. With Canva, you can easily create eye-catching graphics to promote your podcast or highlight your next guest. Sprout Social, on the other hand, offers a comprehensive social media management solution, assisting in content scheduling, analytics, and reporting.
In conclusion, as social media continues to play a pivotal role in business growth, it's clear that investing in this area is no longer optional but necessary. By allocating resources, hiring experts, and utilizing the right tools, businesses can maximize their social media impact and gain a competitive advantage. 🚀
TJE Communication’s mission is to empower and educate small women-owned businesses and equip them with digital solutions to level the playing field.
IG - @tjecomm
TW - @tjecomm
LI - https://www.linkedin.com/in/tonnishaenglish/
FB - https://www.facebook.com/tjecomm
Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.
Have a question or an idea for one of our episodes? Send us an email at [email protected].
The Circle of Experts are:
Yasmine Robles from Rebel Marketing
Tonnisha English-Amamoo of TJE Communications
Don The Idea Guy
Brett Johnson, My Podcast Guy®, from Circle 270 Media® Podcast Consultants
Copyright 2025 Brett Johnson, My Podcast Guy™
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By Brett Johnson, My Podcast Guy™According to a recent report by Sprout Social and Harris Insights And Analytics, 96% of business leaders agree that investing in social media marketing is crucial for success. Even more impressive, nearly half of these leaders plan to increase their social media marketing budget by at least 50% over the next 3 years! 🌟
Here are 3 key takeaways from this research:
1️⃣ Social media is no longer just a trend; it's now an essential part of business strategy. With the ever-evolving digital landscape, it's crucial to stay ahead and adapt to new platforms, changes, and policies. By investing in social media, companies can remain agile and effectively engage with their audience.
2️⃣ Hiring a social media expert who understands both the culture and business aspect is paramount. While relying on a teenager might sound tempting, a knowledgeable professional will ensure your social media presence aligns with your brand values and goals. They can navigate the complexities of the platforms and create engaging content that resonates with your target audience.
3️⃣ Investing in tools like Canva or Sprout Social can provide a significant boost in social media productivity. With Canva, you can easily create eye-catching graphics to promote your podcast or highlight your next guest. Sprout Social, on the other hand, offers a comprehensive social media management solution, assisting in content scheduling, analytics, and reporting.
In conclusion, as social media continues to play a pivotal role in business growth, it's clear that investing in this area is no longer optional but necessary. By allocating resources, hiring experts, and utilizing the right tools, businesses can maximize their social media impact and gain a competitive advantage. 🚀
TJE Communication’s mission is to empower and educate small women-owned businesses and equip them with digital solutions to level the playing field.
IG - @tjecomm
TW - @tjecomm
LI - https://www.linkedin.com/in/tonnishaenglish/
FB - https://www.facebook.com/tjecomm
Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.
Have a question or an idea for one of our episodes? Send us an email at [email protected].
The Circle of Experts are:
Yasmine Robles from Rebel Marketing
Tonnisha English-Amamoo of TJE Communications
Don The Idea Guy
Brett Johnson, My Podcast Guy®, from Circle 270 Media® Podcast Consultants
Copyright 2025 Brett Johnson, My Podcast Guy™