Business Night Out

Hey there! After what feels like forever, we’re finally back with a brand new episode! This time, we had the absolute pleasure of chatting with the amazing Susan LeBlanc, the Vice President of Marketing at Meridian Credit Union. In this episode, Susan shares her incredible journey, both professionally and personally. Get ready to be inspired by her intelligence, competence, compassion, and empathy. You won’t want to miss it!

[Highlights]

[4:52] Susan’s leadership style as the Vice President Marketing

[11:04] “No Excuse Day” Campaign at Scene

[20:51] Make minorites feel included in marketing

[24:14] Common challenges faced by credit unions

Get ready for our upcoming podcast episode next Tuesday! We had an enlightening conversation with Jane Huang, a distinguished lawyer at Harris + co.

In this episode, we delve into the intersection of law and marketing, discuss the LSAT exam, and learn about Jane’s journey in the field of law.Jane provides valuable insights into the common legal issues faced by advertising agencies her experience preparing for the LSAT and gives tips to those about to take the exam.

[9:09] How advertising law hugely influenced a marketing campaign

[14:15] How the knowledge of advertising law would help make the campaigns and strategies

[17:32] Common misconceptions about LSAT

[22:47] What should prospect students consider when they apply to law schools?

Heyyy welcome back! In this episode we are so happy to have Faizan, who works full time as a consumer analytics specialist at Sobeys to provide us information on customer experience, insights and his experience.[Highlights][9:00] What is customer experience and insights and why is it important?[10:30] What are some effective ways to ensure customer satisfaction?[16:41] How has the rise of data analytics and technologies impacted customer insights?[21:38] How customer insights analytics will involve and what technologies or approaches will be impactful to this field?

Welcome to another episode of Business Night Out! In this episode, we're excited to have Amelia Bui join us. Amelia is a Senior Analytics Consultant at EY, an alumna of RC. She has a heart for spreading positivity and making a difference in people's lives, which is why she also served as a Program Management Intern with the United Nations. Join us as we delve into her experiences, learnings and her drive towards social responsibility.

Highlights:

[5:19] Amelia's Journey: Her Education and Career

[9:23] How do introverts do consulting?

[12:28] What's an EY consultant day-to-day like?

[20:50] Essential skills to a data analytic consultant: coding, data...[28:36] Working for the United Nations?

[38:31] Advice: it's okay to start small!

Instagram: @businessnightout.podcast

LinkedIn: @Business Night Out Podcast

Website: https://www.businessnightoutpodcast.com/

Welcome back to Business Night Out! In this episode we are so so happy to have Victoria Zhang on the show. Victoria is a third-year Rotman Commerce student, focusing on marketing, strategy, psychology and data science. She has held several leadership roles in Rotman school clubs and has a wealth knowledge on marketing and data science! Let's dive into Victoria's story and explore her multidisciplinary mind!

[Highlights]

[6:08] Victoria's passion for marketing and psychology

[9:36] Leaderhsip: Director of Marketing at Rotman Commerce Innovation Group

[14:20] Time management tips

[23:19] Victoria'd advice on internship seeking and career development

Instagram: @businessnightout.podcast

LinkedIn: @Business Night Out Podcast

Website: https://www.businessnightoutpodcast.com/

Welcome to the second episode of Business Night Out! We have the privilege of speaking with Angella Fajardo, a creative and ambitious professional with a passion for storytelling. Angella is now a senior manager at kg&a, an award winning PR firm that focuses on architecture and real estate, and previously she held roles at Rupi Kaur and Sephora. With an entrepreneurial spirit, she has also co-founded several projects and businesses.

Highlights:

[8:26] Believing in yourself!

[10:40]Why is storytelling so important?

[18:30] Starting your own business in creative industries

[15:48] Approaches to Storytelling

[21:51] Advice for people who want to work in PR and Marketing

Instagram: @businessnightout.podcast

LinkedIn: @Business Night Out Podcast

Website: https://www.businessnightoutpodcast.com/

Welcome to the first episode of Business Night Out and I am thrilled to have Erin Kim as my first guest! Erin is a fourth year Rotman Commerce student and an incoming Deloitte full-time. Erin has worked in the marketing industry since her first year of university, and has taken on many leadership roles during her university life.

Highlights:

[13:43] Leadership: Rotman Commerce Marketing Association President Experience

[27:12] Balance various commitments

[31:24] Community Building in UTKCC

[36:52] Coordinate different stakeholders

[42:31] Tips for students who want to make an impact and who want to pursue a career in marketing

Instagram: @businessnightout.podcast

LinkedIn: @Business Night Out Podcast

Website: https://www.businessnightoutpodcast.com/