Last weekend saw a successful opening of the 2019 Rugby World Cup in Japan. Today on Inside Business we take a look at the tournament through a business lens. Ciaran Hancock and Mick O'Keeffe of Teneo PSG are joined by Sean Kavanagh, Global Director at Pentland Brands (whose suite of brands includes Canterbury), Padraig Power, Commercial and Marketing director at the IRFU and Ed Dixon, a journalist with Sportspro