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Business Suicide or Business Sense?
In this fascinating episode Traci shares, some of the questions and comments she has received and explores the most frequent comment - around her serving female entrepreneurs.
This open discussion provides an opportunity to understand a range of different perspectives and will help you to work out what you want in your business and how you want to market it. Listen in and find out more.
KEY TAKEAWAYS
If you are serving female entrepreneurs is that business sense or business suicide?
I understand that one size does not fit all but predominately it is still women who juggle the responsibility of children whatever their role.
I’m juggling having children and running my business, I am able to identify with and communicate more easily, gearing my content, advice and strategies around having to take care of children.
Is that business suicide or business sense?
In business to attract the right client, you need to be able to speak their language and identify their needs.
As a business coach, you need to be the person who helps with the strategies, guidance and tools to make the most of the time available.
Isn’t it sexist to only deal with female entrepreneurs?
I’ve coached men in the past but my area of expertise as a mum to 5 girls gives me a unique perspective on what it takes to juggle parenting, running the business and being the main carer for the children.
I am able to identify with the entrepreneur who has been in business for a couple of years and is still trying to find the balance between taking care of their children, running their business and running their home whilst trying to find their area of expertise.
BEST MOMENTS
‘It doesn’t need to be a male-female divide but it must be a niche area where you can identify with them and they feel you understand them and speak their language’
‘I wholeheartedly believe you cannot be everything to all people’
‘I don’t see it as being sexist it’s just I’m able to identify with the people who have those particular issues’
VALUABLE RESOURCES
Women Rockin Business Podcast
Next Step Aim High Community Facebook
ABOUT THE HOST
Traci Cornelius is a Speaker, Business Coach, Mindset Coach and Mum to 5 Girls.
Like many, Traci’s story is not really a succinct one. It is long with many twists and turns(which I liken to business and life itself!). Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur.
On a professional level, she runs many businesses.
On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
“I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles”
I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
–Traci Cornelius When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
CONTACT METHOD
Facebook: https://www.facebook.com/TraciCornelius22
Facebook: https://www.facebook.com/WomenRockinBusiness
Instagram: https://www.instagram.com/TraciCornelius
Instagram: https://www.instagram.com/WomenRockinBusiness
Official website: https://tracicornelius.com
See omnystudio.com/listener for privacy information.
View all episodes
By Traci CorneliusIn this fascinating episode Traci shares, some of the questions and comments she has received and explores the most frequent comment - around her serving female entrepreneurs.
This open discussion provides an opportunity to understand a range of different perspectives and will help you to work out what you want in your business and how you want to market it. Listen in and find out more.
KEY TAKEAWAYS
If you are serving female entrepreneurs is that business sense or business suicide?
I understand that one size does not fit all but predominately it is still women who juggle the responsibility of children whatever their role.
I’m juggling having children and running my business, I am able to identify with and communicate more easily, gearing my content, advice and strategies around having to take care of children.
Is that business suicide or business sense?
In business to attract the right client, you need to be able to speak their language and identify their needs.
As a business coach, you need to be the person who helps with the strategies, guidance and tools to make the most of the time available.
Isn’t it sexist to only deal with female entrepreneurs?
I’ve coached men in the past but my area of expertise as a mum to 5 girls gives me a unique perspective on what it takes to juggle parenting, running the business and being the main carer for the children.
I am able to identify with the entrepreneur who has been in business for a couple of years and is still trying to find the balance between taking care of their children, running their business and running their home whilst trying to find their area of expertise.
BEST MOMENTS
‘It doesn’t need to be a male-female divide but it must be a niche area where you can identify with them and they feel you understand them and speak their language’
‘I wholeheartedly believe you cannot be everything to all people’
‘I don’t see it as being sexist it’s just I’m able to identify with the people who have those particular issues’
VALUABLE RESOURCES
Women Rockin Business Podcast
Next Step Aim High Community Facebook
ABOUT THE HOST
Traci Cornelius is a Speaker, Business Coach, Mindset Coach and Mum to 5 Girls.
Like many, Traci’s story is not really a succinct one. It is long with many twists and turns(which I liken to business and life itself!). Many of the twists and turns have helped me to learn, to grow and to become a successful entrepreneur.
On a professional level, she runs many businesses.
On a personal level, she is a Mum to five wonderful, adorable, courageous, independent and challenging girls.
“I discovered exactly where I had gone wrong in my previous businesses. Everything I had been through, the good the bad and the ugly started to come together into the best discovery of all the “5 Power Principles”
I implemented them, first in my business and then in others and so they then became the “5 Power Principles” that other people wanted to know about!”
–Traci Cornelius When it comes to starting and scaling your business, whilst juggling family responsibilities and taming your mind monkeys, Traci is your go-to-gal!
CONTACT METHOD
Facebook: https://www.facebook.com/TraciCornelius22
Facebook: https://www.facebook.com/WomenRockinBusiness
Instagram: https://www.instagram.com/TraciCornelius
Instagram: https://www.instagram.com/WomenRockinBusiness
Official website: https://tracicornelius.com
See omnystudio.com/listener for privacy information.