We had the pleasure of speaking with Laura O'Reilly, the inspiring owner of Yoga at the Quay in New Westminster. She emphasizes the four paths of yoga and the importance of making yoga accessible to everyone. She also highlights the community-oriented nature of the studio and the importance of word-of-mouth referrals. Laura's approach to marketing is centered around being present in the community and creating a welcoming and inclusive space.

🌟 What Makes This Episode Special?

• Yoga should be accessible to anyone who wants to practice, regardless of their physical abilities or limitations.
• Yoga at the Key offers a variety of classes, both active and passive, to cater to different needs and preferences.
• The studio prioritizes creating a welcoming and inclusive community where individuals can choose what works best for their bodies.
• Word-of-mouth referrals and positive reviews are key to growing the studio's community.
• Laura focuses on being present in the community and building relationships rather than relying heavily on online marketing.