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BW - EP128—006: June 1954—Goodbye To Jack Benny (For Now)
On June 6th, 1954 Jack Benny closed his broadcast for the end of the season. Jack was going to headline in Dallas. The show featured a semi-rare appearance from Mary Livingston.
Although radio audiences were rapidly waning and Benny was a TV star as well, he kept his radio program going. Out of home listening was adding an additional forty percent to primetime radio audiences. That means Benny’s 8.2 1954 rating was actually closer to 11.5.
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By James Scully
4.8
106106 ratings
On June 6th, 1954 Jack Benny closed his broadcast for the end of the season. Jack was going to headline in Dallas. The show featured a semi-rare appearance from Mary Livingston.
Although radio audiences were rapidly waning and Benny was a TV star as well, he kept his radio program going. Out of home listening was adding an additional forty percent to primetime radio audiences. That means Benny’s 8.2 1954 rating was actually closer to 11.5.
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