<p>Is advertising really developer content? There are plenty of areas of advertising and sponsorships that require a content strategy. And sponsorships are more likely than advertising to work with developers:</p><ul><li>Why are sponsorships more likely to work with devs?</li><li>Remember the developer currency</li><li>How can ads work?</li></ul>

Is advertising really developer content? There are plenty of areas of advertising and sponsorships that require a content strategy. And sponsorships are more likely than advertising to work with developers:Why are sponsorships more likely to work with devs?Remember the developer currencyHow can ads work?

Bypass Developer Ad Blockers with *Sponsorships*

To reach a technical audience, you can’t bring typical marketing tactics. Developer Marketing Does Not Exist is a book and podcast to show you how to engage developers with meaningful content. It helps you dig deep to understand and communicate around developer problems, then guide them through a solution.

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Bypass Developer Ad Blockers with Sponsorships

Bypass Developer Ad Blockers with Sponsorships