Ankur Rungta, CEO and co-founder of C3 Industries, joins the Cannabis Roundup podcast to discuss the success of his company in the competitive cannabis market. Rungta shares insights on navigating different state markets, focusing on gross margin and labor efficiency, and building strong brands like Cloud Cover, Galactic, and Habitat. From strategic market entries to carefully crafted brand portfolios, Rungta’s proactive approach is a masterclass in navigating the cannabis industry’s intricacies.

This episode navigates through the company's growth strategy, branding approach, and the operational dynamics in different state markets. Ankur shares his expert views on the complexities and trajectories of the cannabis industry, culminating in an engaging dialogue about the future against the backdrop of potential federal legalization.