Venture Everywhere

CABA Design Delivered: Ben Parsa with Jenny Fielding


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In episode 98 of Venture Everywhere, Jenny Fielding, co-founder and managing partner at Everywhere Ventures, sits down with Ben Parsa, founder and CEO of CABA Design, a next-generation home furniture company reinventing how modern consumers shop for and live with their furniture. They're building sustainable, high quality furniture brands while giving customers unparalleled choice in design through customization and modularity. Ben shares how his early years building on-demand apparel production in China gave him insights that shaped CABA’s vertically integrated approach. He also discusses how CABA’s tech-enabled, full-stack operations allow the company to deliver high-quality sofas in days—not months — setting a new standard for speed, efficiency, and customer value in the furniture industry.


In this episode, you will hear:

  • Reinventing furniture through tech-enabled, vertically integrated operations
  • Delivering sofas from order to home in days, not months
  • Offering modular, customizable designs shaped by customer feedback
  • Scaling multiple home brands on a single operational platform
  • Reducing waste while improving quality, comfort, and value

Learn more about Ben Parsa | CABA Design

LinkedIn: https://www.linkedin.com/in/benparsa 

Website: https://cabadesign.co 


Learn more about Jenny Fielding | Everywhere Ventures

Linkedin: https://www.linkedin.com/in/jennyfielding 

Website: https://everywhere.vc 

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Venture EverywhereBy Everywhere Ventures