Summary

In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of personal donor engagement through calls, advocating for a return to traditional relationship-building methods to boost fundraising effectiveness. She shares practical steps for nonprofit leaders to reconnect with donors and improve retention.

Links

• Check Out Donorbox
• Request a Discovery Call

Takeaways

• The decline of digital-only fundraising strategies
• The importance of personal donor relationships
• Practical steps for calling and engaging donors

Chapters

00:00 Welcome to Fridays 4 Fundraising

00:41 Thank You to Donorbox!

01:08 This Week's Focus: Call Your Donors, part 2!

04:10 How to Approach Calling Donors You Don't Know

05:49 Let's hang out!

06:53 Your Homework Assignment: Call 10 Donors You Don't Know

Keywords

fundraising, donor engagement, nonprofit, relationship-building, donor calls, fundraising strategy, Kelly McLaughlin, From Scratch Fundraising