Total Mental Performance

Callum Edwards - The psychology behind building a remarkable brand

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Today’s guest is the founder of Graphfit, Europe’s largest graphics design agency for fitness coaches, Callum Edwards. Callum and his team create industry-best branding and websites that represent the authenticity of the fitness brand.

We will learn:

  • What are the main problems new fitness brands encounter and how to avoid them
  • How to use emotions to create a brand that will resonate with your ideal customer
  • How to communicate your values and uniqueness through your brand
  • How to create a solid brand that stands out
    • ...more
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    Total Mental PerformanceBy Kyran O'Neill
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