Alexa introduced the ability to launch custom maps, otherwise known as skills, directly from Alexa routines. For example, by saying "I'm off work" can trigger the automatic launch of your local dry cleaner Alexa skill to let them know you're on your way to pick up your laundry. Learn more about Cameron Hiebert: https://iscreem.codes Amazon Alexa Docs: https://developer.amazon.com/blogs/alexa/post/cf65c68e-f3df-475e-939d-4ea2771b20b7/tell-your-customers-they-can-now-invoke-your-skill-from-routines