Who are the newest marketers changing the game and what do they have to say about the industry?

Last week, Campaign celebrated its first Spark Awards, an initiative to spotlight emerging marketers with under five years of experience who demonstrate creativity, agility and new perspectives. From scripting segments of NBC’s Saturday Night Live 50th Anniversary Special to writing and art-directing Nickelodeon’s Emmy-winning 2023 worldwide rebrand spot, Spark’s 2026 honorees show promise of sparking industry change.

In this conversation from Campaign’s annual Convene conference, reporter Julia Walker sits down with Davonte Anthony from McKinney, Lauren Dismond from BarkleyOKRP and Amanda Cornell from Ally Financial gives us a look at the inspirations and challenges established marketers should be aware of, should they want to lend a hand down to those emerging in the industry.

campaignlive.com

Music - Take you Out by Lucid Tides, courtesy of Triple Scoop. 

What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.  

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.