Welcome to CONTENTious a content marketing podcast that tests some of marketing's biggest myths through conversation.

In this week's episode, I sit down with Robbie Dalton and Chris Pahor of Neural Digital and test whether a Facebook Ad Can Sell Anything.

In this episode we discuss:

•Why Facebook Ads are only just part of your strategy, not THE whole strategy

•How you can define ROI when it comes to Facebook Ads

•How you'd go about selling the impossible

•The different techniques you might apply if you're selling a luxury car vs a handbag

I'm so excited to share this episode with you so you can learn from two of the best media buyers I know.

If you'd like more information you can find the show notes at mediamortar.com.au/contentious

You'll also find more information about Facebook online in our Social Skills, social media eBook, which is available for download: https://mediamortar.com.au/product-category/resources/