Dr. Martina Pasquini, Associate Professor of Strategy at IE Business School, discusses her research titled “For-Purpose Enterprises and Hybrid Organizational Forms: Implications for Governance and Strategy.” In this conversation, we explore how organizations balance their social purpose with strategic and economic objectives.

The conversation examines how organizations combine commercial engines with social missions, embedding purpose into their core value proposition rather than treating it as a philanthropic add-on. Through examples such as Patagonia, Warby Parker, and Tony’s Chocolonely, Dr. Pasquini explains how firms navigate the tensions between social and commercial logics while scaling, protecting their mission, and maintaining credibility with stakeholders.

This podcast is brought to you by Global Management Consultancy. For more information, please visit www.globalmanagementconsultancy.com.

Disclaimer:

A. The background music incorporated in this video is the intellectual property of its respective developer and is protected under applicable copyright laws. Notwithstanding that it is a free-to-use version, Business Talk, Global Management Consultancy, and Deepak Bhatt do not own, and expressly do not claim, any rights, title, or interest in or to this music.

B. Dr. Martina Pasquini shared profound insights from her research, “For-Purpose Enterprises and Hybrid Organizational Forms: Implications for Governance and Strategy”, during an engaging conversation on the Business Talk podcast channel. The uploaded video contains copyrighted content, so changing any graphics, music, or on-screen appearance of the author or host is not allowed.