In this episode I am joined by Jess Hunichen and Emily Ward, the Co-Founders of the multi-faceted Influencer and PR agency, Shine PR and Shine Influencers. Shine is tapped in to the influencer network with offices in Toronto, Montreal and Los Angeles. We are tackling the tricky topic of cannabis brands working with influencers to help build brand loyalty and awareness. The problem is – can cannabis brands work with influencers?