In today’s tech-driven world, it’s easy to lose sight of what really matters. In this episode, Mike challenges entrepreneurs, advisors, and professional service providers to ask a deeper question — does your marketing feed your soul?

He explores how to build significance while building your business, why tactics alone will never replace relationships, and how true growth starts with being human. Drawing parallels from fly fishing to referral marketing, Mike shares why marketing without soul might work — but it won’t last.

Listen in for a reminder that the most effective marketing isn’t about chasing algorithms, it’s about connection, integrity, and meaning.

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