Can merchandising and displays incentivize bookstores to carry your self published book? Probably not. I explain why.

Blog: Can Merchandising Help Get Your Self Published Book in Bookstores? http://hub.me/aoJRy

YouTube video: https://youtu.be/mRBWm7FzRis

Timestamp show notes (click on timestamp to view segment on YouTube):

0:14 Author question that prompted this discussion

0:53 Merchandising, branded merchandise & promotional products defined

2:48 Confusion between merchandising and branded merchandise

3:52 Can merchandising help get your self published book in bookstores?

7:48 Why you should depend on merchandising to sell your books.

8:20 Suggested resource

8:44 How to connect with Heidi

Book: SWAG: How to Choose and Use Promotional Products for Marketing Your Business (Amazon) https://www.amazon.com/gp/product/B00J1RP5H6