Selling a business is challenging enough—but what if your revenues are down year over year? Many founders assume buyers won’t be interested, but that’s not the case. While valuation may be affected, a deal can still get done if you position your company strategically and highlight the value it brings to the right acquirer.

In this article, Kirk Michie explains why declining results don’t automatically shut the door on an exit, what types of buyers are most likely to be interested, and the steps founders can take to maximize their outcome.