“Can you do it for less?”
 “What if we remove… everything?”
 “Exposure is also valuable, no?”

😅

After ~10 years as an independent advisor (and years before that on the corporate side), I’ve noticed a very consistent pattern:

👉 We hate paying fees.
 👉 All fees.
 👉 Even when paying them would actually make us more money.

We’ll:

•  Pay cash to “save taxes” 💸 
•  Negotiate artists down while claiming to support them 🎨 
•  Spend months arguing contracts… to end up nowhere 

100% of zero > 70% of something bigger? Apparently yes.

It’s fascinating. Slightly absurd.
 And, I’d argue, a real barrier to growth.

I wrote about it—why it happens, what it costs us (financially and socially), and why it might be… a bit irrational.

👇 Curious if you’ve seen the same?

#newsletter #canada #business #consulting #pricing #leadership

Peggy Van de Plassche is a value creation strategist and senior advisor with over 20 years of experience in private equity, financial services, healthcare, and technology. She works with investment firms, boards, and C-suite leaders to accelerate portfolio company performance, drive operational transformation, and unlock long-term value. Peggy specializes in the execution of complex value creation plans—spanning capital allocation, digital enablement, transaction advisory, and leadership alignment. Her work consistently bridges strategy and implementation, helping investors and operators maximize EBITDA and enterprise value. A founding board member of Invest in Canada, she also brings deep expertise in public-private partnerships and institutional capital deployment—critical levers for competitive advantage in today’s global landscape. Her clients have included BMO, CI Financial, HOOPP, OMERS, GreenShield Canada, Nicola Wealth, and Power Financial. Learn more at peggyvandeplassche.com.

#privateequity #privatemarkets #alternativeinvestments #investing #investments #invest #venturecapital #investor #entrepreneur #digitaltransformation #ai #exit #tech #technology #finance #financialservices #healthcare