Kelly talks to Movember Co-Founder Justin (JC) Coghlan at Cannes. The two discuss the challenge of getting men to discuss health issues and how the rule-breaking success of The Movember Foundation is fostering a belonging community.

Cannes Conversations: The Belonging Brief Episode 9 - Co-Founder, The Movember Foundation, Justin "JC" Coghlan

The Belonging Brief is a series of interviews conducted by Kelly Mooney, Chief Experience Officer, IBM iX, with experts, authors and business leaders on the topic of belonging and why it matters for brands and businesses.

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Cannes Conversations: The Belonging Brief Episode 9 - Co-Founder, The Movember Foundation, Justin "JC" Coghlan

Cannes Conversations: The Belonging Brief Episode 9 - Co-Founder, The Movember Foundation, Justin "JC" Coghlan