WSJ Tech News Briefing

Carbon Transformation: Could Your Next Outfit Be Made of CO2?

12.28.2022 - By The Wall Street JournalPlay

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A small group of so-called carbon transformation companies are gaining traction with investors by turning carbon captured from factories and the air into things like textiles to make clothing. But can startups such as Rubi change ingrained supply chains like those in the fashion industry? And how difficult will it be to make these types of tech work at scale while still getting the environmental benefits? Zoe Thomas hosts the second part of Tech News Briefing’s special series looking into new climate tech.

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