perSPECtive

CarbonLink Inc. — Mitchell Morrison


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In the second perSPECtive episode of the season, Mitchell Morrison, a USC junior studying Business and Block Chain, joins Chloe to discuss his business CarbonLink Inc. and the principles behind investing in carbon offsets. For many, business and biowaste are like a foreign language; they are confusing and complicated realms of jargon. However, Mitchell simplifies these concepts by creating an enticing and educational space with Chloe as he explains the process of carbon offsetting and how CarbonLink Inc. exactly works. Mitchell further breaks down the positive implications of this growing industry, such as its effects on climate change and the creation of financial incentives to support the environment. From pitching the product to sorting out legal logistics, Mitchell also reflects on the rollercoaster ride that is being an entrepreneur.

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perSPECtiveBy SPEC magazine