5 Minutes of TWiZDOM

Cardi B’s Album Strategy: Why Re-Releasing Singles Is Genius


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Cardi B is dropping her new album in just a few days — but fans are already debating her decision to include two of her biggest singles, “WAP” and “Up”, on the project. Some say it’s a sign she needs old hits to stay relevant. But is it really a bad move?In this episode of 5 Minutes of TWiZDOM, I break down why Cardi’s strategy is actually genius — and why every artist should pay attention. From re-releasing successful singles to boosting streams and using proven songs to anchor an album, this is a marketing lesson every indie artist can learn from.


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5 Minutes of TWiZDOMBy Tyron "TWiZ" Williams