This week I have two giants in the San Diego Life Science ecosystem on the same podcast.    Guest hosting with me is David Crean from Equitos Venture Partners, and this week’s special guest is marketing and communication expert Carin Canale.   Carin is the CEO and founder of Evoke Canale (previously Canale Communications) and has been working with life science companies for over 20 years.   On the podcast Carin talks about how she started her own communications company, and we have a super interesting discussion on how she Helps Life Science companies find their WHY, and use their communication strategies to reach business objectives.