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In this episode, Susan welcomes Carina Gardner, a renowned fabric designer and CEO of multiple companies.  Carina, who has designed fabric for Riley Blake Designs, dies for Silhouette, host of the Make and Design Podcast, creater of Design Suite,  and is the founder of the University of Arts and Design, shares her journey and strategies for building a thriving creative business. 

The episode covers Carina's latest exciting project, her new office 'the barn,' and its role in her content creation and family life balance. Carina also delves into the significance of niche marketing, follower engagement, and the real metrics of success. She discusses her approach to content creation and her notable achievement of founding the University of Arts and Design, offering comprehensive design and business education. Carina emphasizes listening to her community, pivoting based on needs, and the importance of impactful time management. Packed with actionable advice and inspiring stories, this episode is a must-listen for aspiring creative entrepreneurs.

01:04 Introducing Carina Gardner

02:26 Balancing Family and Business

07:29 Content Creation Strategies

12:21 The Importance of Niche and SEO

18:48 Design Suite and University Programs

26:51 Building a Lasting Legacy

30:10 Final Thoughts and Farewell

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