Badassery Life

Carol Howard: the Badass behind Rev, Zoobilation and more


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Carol knows how to throw a badass party! And her parties raise millions for Indianapolis nonprofit organizations. In this episode, we talked about her career - including working at Motorola executing their sponsorships of Vans Warped Tour, X Games and their motorsports sponsorship of Michael Andretti. In 2018, she directed the Universal Studios UK Movie Premiere “Born Racer” held at Indianapolis State Museum. She directed the Premiere and coordinated the pre-event cocktail reception, red carpet, media, and photo opportunities with Universal Studios. One year later, she planned and managed a press conference and trailer premiere for the “Ford vs. Ferrari” movie, attended by Academy Award-winning actors Matt Damon and Christian Bale, at the Indianapolis Motor Speedway. She has an amazing career, but her favorite job is being a mother to three strong and resilient girls.

She opened up about a difficult pregnancy with her twins - if she delivered full term, all three of them would've died due to a very dangerous infection in Carol's placenta. She credits IU Health to saving their lives and providing her the best care the weeks and months ahead of her delivery. For that, Rev has become her labor of love and her way of giving back to the hospital.

We talked about feeling vulnerable, finding joy, the things that really matter to her, and what has led to her success. Tune in to hear about Carol's friend Ashley Judd and the "crappy" ending for her first pair of designer sunglasses.

Learn more about Rev: https://revindy.org/

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Badassery LifeBy Kelly Young/Stevi Stoesz Kersh

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