This week, Rick is talking with Carolina Gomes, Director of ECommerce of JanSport. Carolina Gomes is Director of ECommerce at JanSport, where she oversees the launch of new products, conducts in-depth data analysis, and connects technology with business strategy. She has over four years of experience in product management, and previously served as Director of ECommerce at Timbuk2. Carolina is based in the San Francisco Bay Area.