Girl Flower Podcast

Caroline Oleron of Cherfold Flowers

03.03.2022 - By Jessica Naish & Victoria VaughtPlay

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Today we are in conversation with Caroline Oleron of Cherfold flowers. Caroline is a wedding and event florist and a purveyor and seller of beautiful things

Carolines beautiful studio is situated in an old coal yard in Hambledon, filled to brim with other creative businesses

We find out about Carolines beginnings and her journey into flowers

Caroline started growing flowers in her garden, selling them at her garden gate and then to local shops until someone asked her to create their wedding flowers and the rest is history!

Caroline mentions that her business has grown really organically, soon moving to full time after taking on a larger volume of weddings

Caroline soon realised that the floristry side of her business was what made her soul shine and she began to make connections with local growers through Flowers From The Farm

We chat about Caroline's obsession for beautiful things and how she began selling vintage finds from a shed in her garden and then this developed into a swoon worthy webshop

Caroline soon moved from her home studio and into her current unit...two weeks before the pandemic hit. Thankfully, her workshop was suitable for light retail and she began to add a more retail side to her business whilst weddings and events were postponed

Caroline now offers pop up shop days, workshops and concentrates on her weddings and events and loves creating strong relationships with her clients so that their connections continue throughout the years

We cover so much more in this ep, so enjoy and huge thanks to Caroline for chatting with us

xx

To find out more about Caroline and her business please head over to

https://www.cherfoldflowers.com

Go and show her some love on insta

https://www.instagram.com/cherfoldflowers/

To find out about local growers in your area please head over to

https://www.flowersfromthefarm.co.uk Support the show

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