If you look up the definition of a sports enthusiast, you would find a picture of my guest today. She’s grown up playing, watching, and supporting sports of all kinds. When we filmed this, she was working as the Social Media Manager for The GIST, but she’s recently gotten a new opportunity working as a Social Media Lead for NBA Top Shot at Dapper Labs.

In this episode, we talk about how she found her love for sports, how she feels looking back on her first viral video, first interview, and first posts as a social media manager, and we get her thoughts on the growth of women working in the sports industry.

There’s a ton of good knowledge for anyone who is looking to get their start working in sports. If you want to follow along on Carrie’s journey, she can be found on Instagram @coehmer!