Do you have the courage of your convictions? If you couldn't do what you knew was right for your customers – would you walk?

In this episode of The CMO Show, Karthi Marshan, consultant and former CMO at India's Kotak Mahindra Bank in India, talks about the responsibility of marketers to use their power not just to sell product, but to move society forward.

Tune in for a deep chat covering ethical responsibility, social trends, and the detail driving change-making campaigns.

The CMO Show is produced by ImpactInstitute, in partnership with Adobe.

www.impactinstitute.com.au | https://business.adobe.com/au