<p>In this mini-cast episode, Mark from ColDesi is talking about the idea of Horizontal Marketing. Listen to this episode and learn how your business can benefit from using Horizontal Marketing.</p>

In this mini-cast episode, Mark from ColDesi is talking about the idea of Horizontal Marketing. Listen to this episode and learn how your business can benefit from using Horizontal Marketing.

CAS Mini Cast – Horizontal Marketing

The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive!  
  
Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few topics we’ll be covering:  
  
Marketing Ideas  
Finance and Taxes  
Social Media  
eCommerce and Shopping Cart Software  
Pricing your work  
Managing inventory  
Equipment and Software Uses

Business

Entrepreneurship

Technology

Education

The Custom Apparel Startups podcast was started simply because we love both the apparel decorating business and the idea that almost anyone, with a small investment and a little dedication, cannot only start their own business but thrive! Our goal in starting CAS is to help educate apparel entrepreneurs about the business of the business, something often overlooked by people with an idea and a budget, but no business plan or experience behind them. We’ll be talking with the biggest names in the apparel decorating about things that are interesting and useful for all of you. Below are just a few topics we’ll be covering: Marketing Ideas Finance and Taxes Social Media eCommerce and Shopping Cart Software Pricing your work Managing inventory Equipment and Software Uses

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CAS Mini Cast – Horizontal Marketing

CAS Mini Cast – Horizontal Marketing