Tequila is a passion for many people, but Jose 'Pepe' Hermsollo's entire life has been shaped by it. On today's episode, the founder of Casa Noble Tequila talks about his family's storied history in farming agave, the formation of his world famous brand, the different styles of tequila and expressions, and much more. It's an enlightening conversation with an incredible entrepreneur and tequila savant, that will absolutely leave you wanting a nice refreshing glass of añejo!