​In this episode, we explore how an online furniture and home décor retailer collaborated with Datamatics to develop an Augmented Reality (AR) based mobile application, enhancing the shopping experience for their customers. The client aimed to unify over 10,000 merchant partners across India under a single platform, creating a comprehensive catalog of 1.2 lakh furniture items. Datamatics addressed this by developing an AR-enabled mobile app that allows customers to visualize furniture within their own spaces using their smartphone cameras, thereby facilitating informed purchasing decisions. This initiative led to significant achievements, including over 10 million downloads on the Google Play Store and an 83% Compound Annual Growth Rate (CAGR) in revenue. Discover the strategies and technologies that facilitated this transformation, leading to enhanced customer engagement and substantial business growth in the online furniture retail sector.

https://www.datamatics.com/resources/case-studies/augmented-reality-based-mobile-app-to-create-immersive-user-experience-for-online-furniture-store