Guys, in today's podcast episode, I have share a case study which I have understood from the one of the biggest ORANGE FRUIT JUICE BRAND, TROPICANA have to suffer a loss of around $35 million in 1 month; by just changing the design of the product. Thus, what I want to say you from this example is that - "having a change in a product packaging is good! But changing the product which is doing best in the market is not a good idea at all. Rather, one can change their new design when they are just introducing a new PRODUCT in a market! So, guys I hope you all would like the CASE STUDY, if YES do share your feelings in the comments section below. I would be glad to engage with you all their as well. Hope that you all have find it useful enough too.