ProfitEngines® -  Digital Marketing Coaching With Matt Coffy

140 - Case Study - Low Cost Per Lead During The Pandemic Times

07.20.2020 - By Matt CoffyPlay

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Average Cost Per Clicks has dropped by over 50% across the board, which means that for those advertisers who do continue with their campaigns, they get to enjoy leads at significantly lower costs than before. In this podcast Matt and Erica discuss rather than pausing your campaigns altogether, a better strategy might be to try and leverage the market opportunities by optimizing your campaigns for the times and getting more bang for your buck!

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