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A new platform or a new agency can feel like the fastest route to better results. The work of making that change pay off still takes time.

I sat down with Aaron Tellier, managing partner and chief revenue officer at The Volute Group, to explore how repeatable processes create an advantage that lasts. A former Navy officer and serial entrepreneur, Aaron brings lessons from marketing consultancies, climbing gyms and a brewery.

We discuss the pressure on CMOs to deliver short-term results, what the Navy taught him about testing a process, and how smaller businesses can gain structure while keeping their ability to adapt. Aaron also explains why AI makes hands-on experience more important, and why your team still needs opportunities to learn through the work.

Connect with Aaron Tellier
Connect with Aaron on LinkedIn or email him at [email protected]. He welcomes a message, a connection request or a conversation to trade experiences.
Aaron on LinkedIn · [email protected]

Chapters
00:00 William's High Capacity Leaders invitation
01:00 Introducing Aaron Tellier
02:58 The first job that revealed his strengths
06:48 Why CMOs need creative and analytical range
08:59 Short-term pressure and long-term customer experience
12:06 Why new software and agency changes take time
13:55 The Navy's lesson in repeatable processes
18:06 Adapting across climbing gyms, brewing and agencies
24:09 Business is personal: mentors and team autonomy
27:12 AI, experience and developing future leaders
30:32 A forthcoming book on financial customer experience
32:47 Connect with Aaron Tellier

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

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Jon Harmeling is a West Point graduate, former West Point instructor in the Department of Systems Engineering, Army veteran, and the Chick-fil-A Operator in Miami Shores, Florida, where he leads a team of about 100. He runs ten AI systems inside his own restaurant and speaks to leaders about using AI without losing the soul of the business.

In this conversation with Dr. William Attaway, Jon shares how a two-week Army assignment, a cancer diagnosis, and the loss of his father moved him from chasing success toward a life of significance. He explains how he uses AI in your business the practical way, to take admin work off his plate so he has more time for people, including the schedule analysis across 89 team members that led him to take a hit on profit rather than cut anyone's hours. He also talks about busyness as a distraction, leading side by side with his wife Carrie, and the eulogy question that keeps his priorities clear.

Get your copy of Jon's new book here.

Connect with Jon Harmeling:
Website: jonharmeling.com
Free operator notes: jonharmeling.com/notes
LinkedIn: linkedin.com/in/jonharmeling

Chapters
00:00 Introducing Jon Harmeling
01:30 From West Point to Chick-fil-A
03:42 A cancer diagnosis and a clear calling
05:14 Moving from success to significance
08:22 Losing his dad and the busyness trap
10:09 Leading at a sustainable pace
11:36 Intentionality and the 15-minute welcome conversation
13:48 Using AI to free up time for people
16:26 The 89-person schedule analysis
18:49 Faith, family, and leading alongside his wife
21:38 The eulogy question: relationships over metrics
22:48 How Jon keeps leveling up
28:03 Book recommendations: the Bible and Buy Back Your Time
30:28 How to connect with Jon

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

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Jamie Munoz is the founder and CEO of Catalyst Integrators, an award-winning fractional integrator firm named to the Inc. 5000 list two years in a row. A longtime EOS integrator turned visionary, she helps entrepreneurs scale healthy, self-managing companies while empowering her own team to live their ideal lives.

In this conversation with Dr. William Attaway, Jamie explains what an integrator does, where a fractional integrator fits for a growing business, and the simple math that shows whether you can afford one. She shares the public recognition moment that taught her to meet people where they are, what it took to step into the visionary seat, and how her Nourish to Flourish theme built a team culture that resists burnout.

Connect with Jamie Munoz:
Website: catalystintegrators.com
Talk with Catalyst: catalystintegrators.com/contact
LinkedIn: linkedin.com/in/jamie-munoz

Chapters
00:00 Introducing Jamie Munoz
02:00 Learning to meet people where they are
05:48 When public recognition went wrong
08:03 Jamie's journey with EOS
12:05 Stepping into the visionary seat
13:47 Letting go and trusting your integrator
15:34 What an integrator actually does
17:18 Where a fractional integrator fits
20:37 Back-of-the-napkin math: can you afford it?
22:28 Nourish to Flourish: a team culture without burnout
31:23 How Jamie keeps leveling up
35:41 Book recommendation: The EOS Life

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
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• TikTok
• YouTube

Send us Fan Mail

Bradley Rapier is an Emmy-nominated choreographer, keynote speaker, author, and founder of Groove Theory. He has choreographed for the director of Hamilton, Dancing with the Stars, and So You Think You Can Dance, and performed in La La Land and multiple Super Bowl halftime shows. From the dance floor to the boardroom, he teaches leaders how to build community at work by stepping in the circle.

In this conversation with Dr. William Attaway, Bradley shares the hard conversation that took him off the path to medical school, why his preference is "first in person, second in person, third in person," and why AI will never replace human connection. He explains freestyle leadership, the foundation that makes real freedom possible, and how leaders create an atmosphere where people can take risks, make mistakes, and still belong.

Connect with Bradley Rapier:
Book and newsletter: bradleyrapier.com
Step In the Circle: You Can't Lead from the Outside is available at Amazon, Barnes & Noble, and other retailers.

Chapters
00:00 Introducing Bradley Rapier
01:21 From the medical school track to street dance
04:07 Step in the circle: what dance taught him about community
07:10 First in person, second in person, third in person
08:55 Why AI can't replace human connection
11:05 The hard conversation with his father
16:06 Bringing out what is already inside people
18:14 Foundations of freestyle leadership
20:01 Why he wrote Step In the Circle
23:40 Hovering at the edge of the circle
26:18 How to keep leveling up as a leader
28:57 Creating a culture where people are free to fail

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
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• TikTok
• YouTube

Send us Fan Mail

Dr. Scott Geller, Alumni Distinguished Professor at Virginia Tech and founder of the Actively Caring for People (AC4P) Foundation, has spent 56 years studying what moves people to act. His answer for leaders is research-based and practical. To motivate your team without micromanaging, build the 3 Cs of self-motivation: choice, competence, and community.

In this conversation with Dr. William Attaway, Dr. Geller explains humanistic behaviorism, the difference between leading people and managing behavior, and how supportive and corrective feedback can both land as positive when they are done well. He shares his campus crosswalk research on gratitude, the story behind behavior-based safety, and his favorite acronym, COACH: care, observe, analyze, communicate, help.

Connect with Dr. Scott Geller:
Actively Caring for People Foundation: ac4p.org

Chapters
00:00 Introducing Dr. Scott Geller
01:01 From cognitive psychology to making a difference
02:10 Humanistic behaviorism and the role of empathy
04:06 Leaders motivate by promoting self-motivation
05:06 The 3 Cs: choice, competence, and community
08:33 Every person matters
09:13 Actively caring for people
10:09 Leading people and managing behavior
11:30 Supportive and corrective feedback
14:11 Lessons from 56 years at Virginia Tech
16:54 The crosswalk gratitude study
18:48 Appreciation in the workplace
20:16 Behavior-based safety and the COACH acronym
25:33 The hunger for connection
28:46 Wins journals and small wins

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
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Send us Fan Mail

Beth Jones spent more than 30 years as a forensic accountant and fraud investigator before a hypnotherapy session became the turning point of her own healing journey. She is a Leadership Performance Strategist, creator of The HEAL Framework™ (Hope, Evolve, Love), and author of "Becoming an Empowered Survivor: You, Too, Can Heal From Trauma and Abuse."

In this conversation with Dr. William Attaway, Beth explains why unresolved pain accumulates gradually and silently for years until it starts shaping decisions, relationships, and leadership without anyone noticing. She breaks down The HEAL Framework, the role of community in healing, and why leaders have to lead from a place of healing instead of managing from an unhealed one.

Connect with Beth Jones:

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
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Send us Fan Mail

Vinnie Fisher, Founder and CEO of SiteTrust, returns to the Catalytic Leadership Podcast to unpack the AI negligence insurance gap costing business owners thousands of dollars they didn't know they were exposed to.

Vinnie explains why most website consent trackers don't work, why wiretapping-statute lawsuits are climbing into the thousands, and why standard insurance won't cover AI mistakes made without human oversight. He connects it back to the deepfake problem that led him to build SiteTrust in the first place: proving the origin of content instead of being stuck proving a negative.

What we unpacked:

Connect with Vinnie Fisher:

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

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Send us Fan Mail

In this episode of the Catalytic Leadership Podcast, Dr. William Attaway sits down with John Briggs, CPA, founder and CEO of Incite Tax & Accounting and author of Take Breaks, Work Better. John shares the 2 a.m. moment that forced him to confront hustle culture head-on, the research behind human focus cycles, and the framework he now calls the 3.3 rule: work up to three hours, then take a 30 percent recovery break. Since implementing it, his firm has grown 492 percent while holding a 42-hour work week during tax season, the industry's busiest and most burnout-prone stretch.

John and William unpack why founders who centralize every decision cannot sell what they've built, how the 3.3 rule protects both output and family life, and what it actually takes to build a leadership team that runs without you.

Connect with John Briggs:
therealjohnbriggs.com
linkedin.com/in/therealjohnbriggs
Book & free tools: takebreaksworkbetter.com

Chapters
00:00 Welcome John Briggs
00:47 From accountant to firm leader: John's journey
02:51 Why hoarding decisions kills your business
06:09 The hustle culture wake up call behind the book
08:31 The 2am moment that changed everything
11:31 The science behind a 492% growth story
14:41 The hidden cost of the 8 hour workday
16:41 Your brain's natural focus and distraction cycle
17:56 Inside the 3.3 rule
20:38 What changed personally: presence, health, freedom
24:49 Redefining success beyond hustle culture
26:00 Where to find John and his book

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
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• TikTok
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Send us Fan Mail

Chad T. Jenkins launched more than fifty businesses before he decided to stop launching companies altogether. What he found was that the fastest growth never came from building alone. Chad, owner and CEO of SEEDSPARK and founder of SEEDSPARK CoLAB, joins William to make the case for collaboration over competition, and to show how the assets already sitting in your business become leverage the moment you combine them with someone else's. He walks through the VCR formula he learned from Dean Jackson, vision plus capability times reach, and unpacks how Kylie Jenner's lip kits and a single Nike and Tiffany collaboration prove the math. Along the way he explains the "exploded parts view" of an entrepreneur, the I AMs that make each leader unique, and why his task list has two columns instead of one. If you have been solving growth problems by hiring more or spending more on ads, this conversation offers a shorter road.

Chapters
00:00 Meet Chad T. Jenkins and the exploded parts view
02:06 Growing up on a South Carolina farm with a bigger vision
03:36 Turning the search inward: what do I already have
05:45 What fifty-plus businesses taught him
06:22 Value creation is everything, and everything is a recombination
08:05 From operator to leverage partner for founders worldwide
09:27 Building the CQ assessment for a collaborative mindset
11:51 The I AMs: insights, abilities, and multipliers
15:14 A go-giver community where no one is allowed to sell
17:41 The VCR formula: vision plus capability times reach
23:23 Nothing new without a who
25:25 The Daily GRACE routine that keeps him sharp

Books mentioned

• The Code to Collaboration by Chad T. Jenkins
• Friction Fuel by Chad T. Jenkins
• Just Add a Zero by Chad T. Jenkins
• The Go-Giver by Bob Burg and John David Mann
• Who Not How by Dan Sullivan and Benjamin Hardy

Connect with Chad on LinkedIn at linkedin.com/in/chadtjenkins, explore the CoLAB at seedspark.com, browse his books at chadtjenkins.com, and pick up his new bestseller at codetocollaboration.com.

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
• Instagram
• TikTok
• YouTube

Send us Fan Mail

Laura Parker built The Exodus Road into a global anti-trafficking organization, then hit the wall every founder hits: the business could not grow past what she could personally hold. Laura Parker, CEO and co-founder of The Exodus Road, joins the show to talk about letting go of control, the real reason it is so hard, and what changed when she finally handed off the work she was never gifted to do. She and William dig into the EOS visionary-integrator split, the communication breakdowns that come with delegation, and why she now aims for excellent instead of perfect. If you are the bottleneck in your own business, this episode names it and shows you the next right step out.

Chapters
00:00 Introduction to Laura Parker and The Exodus Road
02:16 A two-year contract in Thailand becomes a mission
04:25 The scale of human trafficking most people miss
05:44 Fighting overwhelm by taking the next right step
07:49 The founder to CEO transition few leaders make
08:28 Traction, Rocket Fuel, and the visionary-integrator split
10:12 Getting okay with 80 percent
14:08 Inside Influenced, the digital safety program for families
19:00 Full-time motherhood and full-time leadership
20:39 Why you can have some, not all
23:27 Leveling up by asking better questions
26:23 Living above the line as a leader

Books Mentioned
The 15 Commitments of Conscious Leadership by Jim Dethmer
Traction by Gino Wickman
Rocket Fuel by Gino Wickman and Mark C. Winters
Emotionally Healthy Spiritual Leadership by Peter Scazzero
Good to Great by Jim Collins

Connect with Laura Parker
theexodusroad.com and on LinkedIn. Explore her digital safety program for families at influenced.org.

Apply now to be a part of the High Capacity Leaders mastermind in West Palm Beach, Florida on November 9-10, 2026. Go to https://westpalm.highcapacityleaders.org/ for more information.

Check out Dr. William Attaway's new show, The Appreciation at Work Podcast!  

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

• Free 30-Minute Discovery Call:
  Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success.

Connect with Dr. William Attaway:

• Website
• LinkedIn
• Facebook
• Instagram
• TikTok
• YouTube